New Product Reviews: Instant Espresso, Fiber Muffin & More

With over 40,000 products in the average supermarket, people don't have time (or the money) to test
every product on the shelves - so we do it for you! (Points system explained below the products!)

Each week we will post the latest reviews and I hope you will log in to see what's hot...and what's not!

Click to watch Phil Lempert's new products video

Cafe Bustelo
Taste Value Health Ingredients Prep Appearance Packaging Sustainability Total
28
20
15
12
5
5
5
1 91

np_bustello.jpgThis product is a HIT!
If you saw my segment on the TODAY show last Saturday you know that we named Café Bustelo the winner in the instant espresso category. Café Bustelo has one of the richest flavors and best aromas and is also very affordable. My only complaint is that the label says 'pure coffee' but does not say if it is 100% Arabica, or even where the beans come from. Retails for $6.99 for 7.05 oz.

Bustelo Coffee
Miami, FL
800 990 9039
www.javacabana.com



Fiber One Muffin: Wild Blueberry Flavor
Taste Value Health Ingredients Prep Appearance Packaging Sustainability Total
24
16
11
10
5
5
5
0 76

np_fiberone.jpgWe do love our muffins, don't we? And frankly I don't understand why. It is not a piece of cake and it is not a doughnut and, what's more, it is sloppy to eat. Fiber One's new muffin is the right size and made with at least 8 g of whole grains and just 4 g of fat. However this is not a health food - with 16 g of sugars and a total of 33 g of carbs and a very long list of natural and artificial ingredients this is a lot closer in taste and nutrition to a candy bar than a slice of whole grain bread. If you like sweet, this is for you. Retails for $3.99 / 4 pack.

Distributed by Uncle Wally's for Fiber One
Shirley, NY
877 469 2559
www.unclewallys.com



Fruitsense: Kiwi Dragonfruit Flavor
Taste Value Health Ingredients Prep Appearance Packaging Sustainability Total
20
15
12
14
5
5
4
0 75

np_fruitsense.jpgWhat has the food industry learned from vitamin water? That it is all about marketing, that you can have products like this with just 5% juice, lots of sugar and add a bunch of vitamins and people might just buy your product and you can cash in. What I do admire about this company is they have got guts -- right on the front of the label it says water, fruit juice, vitamins, but they left off the word sugar - which in this case, comes from agave. Oh and by the way, it tastes nothing like kiwi or dragonfruit. Retails for $4.50 / 64 oz.

Old Orchard Brands
Sparta, MI
www.fruitsense.com




Coupla Guys Foods: Creme de la Crimini Sauce
Taste Value Health Ingredients Prep Appearance Packaging Sustainability Total
30
18
15
15
5
5
5
1 94

np_coupla.jpgThis product is a HIT!
Creme de la Crimini sauce is just as good as when I make my own pasta sauce. I love pasta sauces that have chopped tomatoes as their first ingredient - and take a look at this - there is no water, no high fructose corn syrup and not even any kind of sugar added to this sauce. Lots of real ingredients, both crimini and white mushrooms, extra virgin olive oil and spices. Go out and buy this sauce! But I do have two questions... why call it Creme de la Crimini when there is no cream in it (which is a good thing) and why call the brand Coupla Guys Foods when you see three guys on the label... but who cares? This is great! Retails for about $7.00

Coupla Guys Foods
Chicago, IL
312 829 2332
www.couplaguys.com



Sensible Foods Organic Crunch Dried Sweet Corn
Taste Value Health Ingredients Prep Appearance Packaging Sustainability Total
29
16
15
15
5
5
5
3 93

np_sweetcorn.jpgThis product is a HIT!
Do you want to be sensible? Well, close your eyes and imagine 100% organic sweet corn and sea salt. Then take a handful and you are in for a treat - the mouth feel is not what you would expect - it is not as crunchy as I would like, but the flavor compensates. This product is gluten free and has no added sugar and you will eat the whole package. Retails for $1.69

Sensible Foods LLC
Petaluma, CA
888 222 0170
www.sensiblefoods.com



Phil taste-tests and judges each product based on the following 8 criteria:

1. Taste (30 points): the most important attribute of any food
2. Value (20 points): is it worth it?
3. Health (15 points): based off the nutritional information, is it nutritionally balanced?
4. Ingredients (15 points): what's in it, how natural is it?
5. Preparation (5 points): when applicable, how accurate or good are the directions *
6. Appearance (5 points): is it appetizing and does it resemble its photo or description
7. Packaging (5 points): Is it appropriate for the product and does it have any benefits such as resealability, added freshness, better storage, etc.
8. Sustainability (5 Points): is the packaging biodegradable, is it wasteful, is the company endeavoring to offset their carbon footprint?

*products that do not have any preparation will have the full value of these points included in their total score.

0 TrackBacks

Listed below are links to blogs that reference this entry: New Product Reviews: Instant Espresso, Fiber Muffin & More.

TrackBack URL for this entry: http://supermarketguru.ivillage.com/system/mt-tb.cgi/40224

Leave a comment


Type the characters you see in the picture above.

* - mandatory fields. ** - We do not collect Emails but for verification purposes valid email must be provided

RSS

Archives

Favorite Links