How to Save Money at the Supermarket: Tip #5
One of the best ways to save money at the supermarket is to be aware of marketing strategies used to encourage you to buy more and spend more. Every week for the next couple months, I’ll be posting a new tactic you should look out for the next time you’re at the grocery store.
Tip #5: Fresh Deli. Employees lavishly preparing deli meats or trays right before your eyes creates excitement and sales, especially if a free taste is part of the strategy. BUT check the prices, very often you can find the same foods already packaged and less expensive in the dairy case
More in this series from Phil Lempert
Get more information at Today on iVillage.
Tip #5: Fresh Deli. Employees lavishly preparing deli meats or trays right before your eyes creates excitement and sales, especially if a free taste is part of the strategy. BUT check the prices, very often you can find the same foods already packaged and less expensive in the dairy case
More in this series from Phil Lempert
- Tip #1: The eye-level trick
- Tip #2: End-of-aisle displays
- Tip #3: Kids' cereals
- Tip #4: Shelves change constantly
Get more information at Today on iVillage.
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Hi I was just reading about the supermarket tips and was surprised with no:5. Preveiously I have been led to believe that the deli is actually cheaper than the packed product in the dairy case, because of the packaging and prep that goes into it. just a thought.
Kind Regards Liz